Research published in the International Journal of Industrial Organization found that independent-label music and female artists benefited most from an appearance on Spotify's New Music Friday playlist, which is a curated ranked list and is not based on stream counts. Overall, more than 5,700 songs assigned to more than 14,500 top 20 slots on the weekly New Music Friday playlist in 2017 were examined.
Research published in the International Journal of Industrial Organization found that independent-label music and female artists benefited most from an appearance on Spotify's New Music Friday playlist, which is a curated ranked list and is not based on stream counts. Overall, more than 5,700 songs assigned to more than 14,500 top 20 slots on the weekly New Music Friday playlist in 2017 were examined.
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